Dr Gary Sinclair

Marketing Group

  • Name
    Dr Gary Sinclair
  • Department
    Marketing Group
  • Faculty
    DCU Business School
  • Role
    Lecturer in Marketing
  • Phone
    01 700 7573
  • Email
    gary.sinclair@dcu.ie
  • Room
    QG06
  • Campus
    Glasnevin Campus

Biographical Details

I am a Lecturer in Marketing, specialising in Consumer Behaviour. I have also lectured in Trinity College, Dublin Institute of Technology and Stirling University. My research focuses primarily on the contexts of music and sports with emphasis on ethical and broader societal implications of such consumption practices. My work has been  published in a variety of top peer-reviewed journals from The Journal of Business Research to Marketing Theory. I am currently working on a British Academy funded project on music streaming.