MSc in E-Commerce
Programme Overview
The DCU Business School MSc in E-Commerce is a one-year full-time programme designed to produce the kind of e-business technologists, managers, entrepreneurs and innovators in greatest demand by the information economy today. It does this by providing students with a powerful combination of technological and business skills required by the growing number of technological companies both in Ireland and abroad. There are two streams, business and technical and a strong collaborative ethos across both streams is fostered through the extensive shared curriculum, interactive teaching modes and overall entrepreneurial and innovative orientation.
Students on both streams take a core set of modules such as web design, business modelling and process innovation, information access and e-commerce infrastructure in the first two semesters. Students on the business stream take modules in advanced business topics as well as some fundamental modules in computing. Students with a technical background on the business stream take additional business modules in lieu of the fundamental modules in computing. Students on the technical stream take modules in advanced security and encryption.
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What Modules will you Study?
- Web Design & Development
- Organisation & Management in the Networked Era
- Business Process Innovation
- Digital Business
- Java Programming
- Innovation & High Tech Entrepreneurship
- Risk, Regulation & Ethics in E-Commerce
- E-Commerce Infrastructure
- Information Access
- Networks and Internet
Throughout the programme, students will be given the opportunity to apply their knowledge to real-world projects across the range of modules above. This may involve running an online marketing campaign, researching a commercial opportunity or international market entry strategy, compiling a business plan or applying some other business process or toolset.
Unique Programme Features
Students in the MSc in E-Commerce Programme will take the Practicum module over the summer months. This is where you will work in a group to complete a major practical project in lieu of an individual dissertation. It typically entails conducting business and market research and the prototyping of an e-commerce system or development of a software application. This is a great opportunity to apply all the learning that you will do over the year to a real-world case and will be a great asset on your CV upon graduation.
The MSc in E-Commerce is also part of DCU Business School’s Next Generation Management initiative. This starts with a pre-semester, week-long immersion course to provide students with the opportunity to develop the competencies required for successful management careers. The module focuses on four key themes: personal and career development; global and societal awareness; applied research skills; and digital media and communication. You will complete an applied learning portfolio based upon these themes through activities that you choose. Students have the flexibility to develop skills and knowledge in areas and industries they are interested in. The Next Generation Management learning portfolio has proven to be an excellent talking point for students in interviews and is highly regarded by our graduate employers.
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Major Fee Support
DCU’s MSc in Electronic Commerce programme has been awarded the prestigious EPAS accreditation. The accreditation recognises the quality of alumni of the programme and their career progression, the market positioning of the programme nationally and internationally, the curriculum content and delivery system, the extent to which the programme has an international focus, its balance between academic and managerial dimensions, and the appropriateness of the faculty who deliver the programme. As such, fees for this programme are reduced to €2,750 (2013/2014).
If you are interested in applying for this programme you can do so via the Postgraduate Applications Centre (PAC). Alternatively, if you would like more information, please fill in the from below!
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