This is a scholarship which covers full fees for one student (EU or non EU) each year in DCU’s full-time MSc in Digital Marketing. Established in 2008, this scholarship was set up to honour the memory of John Thompson, one of the Ireland’s leading newspaper executives. With a career spanning almost 30 years in the business, John was instrumental in the launch and commercial development of some of Ireland’s most successful and enduring publications including U Magazine, The Sunday World and The Irish Farmers Journal.

He was Chief Executive of Associated Newspapers Ireland, publishers of the Irish Daily Mail and Irish Mail on Sunday and former Managing Director of Independent Star Limited and publisher of the Irish Daily Star. John believed that the disciplines of journalism and marketing reinforce each other in eliciting consumer engagement, paving the way for commercial success. This scholarship aims to foster links between digital marketing and online journalism by encouraging graduates of business, journalism and more diverse educational backgrounds to study digital marketing integrated with an appreciation of media and online journalism.

In another to apply for this scholarship, applicants must have applied to the MSc Digital Marketing programme here in DCU Business School.

*Please note students cannot be awarded more than one DCU Business School scholarship at a time.

In order to apply students should submit a copy of each of the following:

• A CV
• A statement of motivation and suitability for the scholarship (maximum of 250 words).
• A copy of their academic transcript/proof of final degree award

Submissions should be made to the Group Head for Marketing at DCU Business School Professor Edgar Morgenroth via email at businessscholarships@dcu.ie

*Please note students cannot be awarded more than one DCU Business School scholarship at a time.