Student Experience – Global Management (Digital Disruption)
In 2021, I completed my bachelor’s degree in International Business. While pursuing my undergraduate studies, I knew I wanted to advance my education by pursuing a master’s degree as soon as possible. My primary objective was to deepen my understanding of digitalization and data analytics to better navigate the ever-evolving business landscape. However, as the COVID-19 pandemic unfolded, I became increasingly intrigued by intercultural interactions and the importance of understanding diverse cultures.
This growing interest led me to the IPBS double degree in Global Management and Digital Competencies at ESB Business School in Reutlingen, Germany. The program offered a selection of several partner universities, and I ultimately picked the Dublin City University
(DCU) as my top preference. The DCU and the ESB curricula complemented each other, with the ESB focusing on data analytics, digitalization, and other tools, while the DCU emphasized global management, strategy, and process innovation.
The DCU’s Global Management course consisted of six engaging modules: Cross-Cultural Agility, Economic Geography, International Business, Marketing, Process Innovation, and Strategy. I found Economic Geography, Strategy, and International Business particularly
compelling. Economic Geography initially piqued my curiosity as I was unsure what to expect. The course explored historical events, their impact on current regional and national economic landscapes, the spatial distribution of goods, and their influence on present-day
operations. For our final project, I wrote an essay on clustering, examining its significance in promoting cluster formation and connecting clusters to encourage knowledge exchange.
The Strategy module was highly interactive from the start, delving into the importance of ecosystem development using practical examples. Collaborating in groups, we applied our newfound knowledge to develop a forward-looking strategy for a major brand of our choice. The International Business class was similarly interactive, with lively discussions that enhanced my understanding of global events.
Overall, DCU’s Global Management course equipped students with the foundation to evaluate and comprehend international developments. As a former International Business student, I would have appreciated a deeper exploration of particular topics through discussions and opinion polls to better distinguish the postgraduate program from undergraduate courses. Nonetheless, I was happy with my choice of university, as the DCU offers an extensive student network, which is especially helpful after graduation.
The program significantly enhanced my analytical thinking, international skills, and time management abilities as we tackled multiple written assignments throughout the semester.
If you seek a program that fosters a global mindset and strategic as well as processoriented thinking, DCU’s Global Management postgraduate course is an amazing option!
Author: Lena Carina Glatthaar
